LITTLE MIX x SAMSUNG

LITTLE MIX SHOWCASE THE WIRELESS FUNCTIONALITY OF SAMSUNG’S SMART CAMERA IN ‘CHANGE YOUR LIFE’ VIDEO

Working with the team at Liquid Thread, we helped secure the opportunity to place Samsung’s latest Galaxy smart camera in X-Factor winning Little Mix’s video for ‘Change Your Life’.

The integratation seemlessly demonstrates the ability to share photos through social media and email wirelessly and was serviced across TV and online channels internationally.